On January 27th, ANTA SPORTS announced on the Hong Kong Stock Exchange that it would acquire a 29.06% stake in PUMA SE, with a price of 35 euros per ordinary share, totaling 1,505,516,600 euros (excluding tax) (equivalent to approximately RMB 12,277,638,425).
<img src="https://imageproxy.pbkrs.com/https://wpimg-wscn.awtmt.com/6fc43225-638b-4e58-b465-1d4994690c0c.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://wpimg-wscn.awtmt.com/6fc43225-638b-4e58-b465-1d4994690c0c.png"/>
Continuously updated

02020

- On January 27, Anta Sports announced its acquisition of a 29.06% stake in PUMA SE for approximately 1.51 billion euros, valued at 35 euros per share.  
- PUMA is facing significant challenges, with a reported loss of 309 million euros in the first three quarters of 2025 and declining market share in China.  
- Anta aims to address PUMA's issues through direct-to-consumer strategies, leveraging its supply chain, but must proceed cautiously due to its own market valuation decline.

ANTA SPORTS: Acquired 29.06% of PUMA SE's equity for €1.5 billion