
Understanding the Market | MEITUAN-W rises over 4% as Keeta officially launches operations in Kuwait; Citigroup states that Meituan's overseas market expansion remains quite aggressive

MEITUAN-W rose over 4% again, as of the time of writing, up 4.59%, reported at HKD 104.9, with a transaction volume of HKD 3.478 billion. On the news front, on September 15, Keeta, an international takeaway brand under Meituan, officially launched operations in Kuwait, becoming its third location in the Middle East Gulf region after Saudi Arabia and Qatar. It is reported that since entering Saudi Arabia in September 2024, Keeta's user base and order volume have rapidly increased. In August of this year, Keeta launched in Qatar, and less than a month later, it officially entered Kuwait. In the future, Keeta will continue to deepen its presence in the Middle East and actively explore more overseas new markets. Citigroup released a research report stating that Meituan's international food delivery brand Keeta officially entered the Kuwaiti market yesterday. This shows that even in the face of increasingly fierce competition in the domestic market, Meituan remains quite proactive in expanding overseas and has not relaxed its efforts. Looking ahead, the market expects Keeta to enter the UAE before the end of the year and plans to pilot 1 to 2 cities in Brazil in the coming months. Meituan's management previously indicated that the Middle East and Latin America are key areas for overseas expansion, with plans to invest USD 1 billion in Brazil over the next five years, targeting coverage of 15 major metropolitan areas and 1,000 cities
According to Zhitong Finance APP, Meituan-W (03690) has risen over 4% again, with a current increase of 4.59%, priced at HKD 104.9, and a transaction volume of HKD 3.478 billion.
In terms of news, on September 15th, Keeta, Meituan's international takeaway brand, officially launched operations in Kuwait, becoming its third location in the Gulf region after Saudi Arabia and Qatar. It is reported that since entering Saudi Arabia in September 2024, Keeta's user base and order volume have rapidly increased. In August of this year, Keeta launched in Qatar, and less than a month later, it officially entered Kuwait. In the future, Keeta will continue to deepen its presence in the Middle East and actively explore more overseas new markets.
Citigroup released a research report stating that Meituan's international food delivery brand Keeta officially entered the Kuwaiti market yesterday. This shows that even in the face of increasingly fierce competition in the domestic market, Meituan remains quite proactive in expanding overseas and has not relaxed its efforts. Looking ahead, the market expects Keeta to enter the UAE by the end of the year and plans to pilot 1 to 2 cities in Brazil in the coming months. Meituan's management previously indicated that the Middle East and Latin America are key areas for overseas expansion, with plans to invest USD 1 billion in Brazil over the next five years, targeting 15 major metropolitan areas and 1,000 cities