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Zhitong
2025.09.16 02:26

Alibaba Group's internal message board has lit up with the dream of "MAGA" - "Make Alibaba Great Again" - as Jack Ma has returned to the campus more directly than at any time since he stepped down as chairman in 2019. Although he does not hold an official title, Alibaba has decided to spend up to 50 billion yuan (7 billion USD) in subsidies to respond to JD's sudden entry, in which Jack Ma played a significant role. "Retirement does not mean I have left Alibaba. If Alibaba calls me, I will always be there," Jack Ma previously told the media. According to Goldman Sachs, as of July, Alibaba held a 43% share of China's food delivery market, second only to Meituan's 47%. Insiders say the 61-year-old founder has been more hands-on since stepping down as chairman in 2019. In addition to helping coordinate billions of dollars in spending, he is also continuously updated on the latest developments in Alibaba's broader artificial intelligence business. While Jack Ma's return has boosted internal confidence in the company's direction, it has also brought some challenges. Insiders say his presence has complicated the company's reporting structure, as some employees view him as Alibaba's top decision-maker. (Bloomberg)

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