
Apple Launch Event: AirPods Pro 3 and Apple Watch 11 Debut

Apple held a product launch event on September 9th themed "Super Exciting Ahead," where CEO Tim Cook emphasized that design is at the core of the company. The new AirPods Pro 3 were released, featuring AI-supported real-time translation and heart rate monitoring functions. New models of Apple Watch and iPhone will also be launched. The market carries risks, and investment should be approached with caution; this article does not constitute personal investment advice
On September 9th, Tuesday Eastern Time, at 1 AM Beijing Time on the 10th, Apple's most significant new product launch event of the year—titled "Awe Dropping"—kicked off this fall.
Apple CEO Tim Cook emphasized in his brief opening speech that design is "the core of everything we do," stating, "Design has always been the cornerstone of our company and our business. Design is not just about how things look or feel; it's about how products work." He previewed that new models of the Apple Watch, iPhone, and AirPods would be announced on Tuesday.
The first to debut was the AirPods. Apple released the new AirPods Pro. The AirPods Pro 3 features real-time translation capabilities powered by artificial intelligence (AI) and includes heart rate monitoring functionality.
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