Qualcomm partners with Google to bring generative AI to automobiles, with the Gemini model empowering the Snapdragon digital chassis
Qualcomm and Google announced a deepened collaboration to introduce generative artificial intelligence into the automotive industry. Google provides the Gemini AI model, while Qualcomm utilizes the Snapdragon digital chassis to achieve technological integration and enhance the in-car user experience. This collaboration offers new opportunities for the intelligent transformation of the automotive industry, promoting personalized and convenient travel. Both parties emphasized the construction of a secure self-developed platform to support multi-modal interaction and multi-language processing, accelerating the arrival of the intelligent travel era
According to the Zhitong Finance APP, Qualcomm (QCOM.US) and Google (GOOGL.US) announced on Monday the deepening of their existing partnership, officially introducing generative artificial intelligence into the automotive industry. According to the cooperation details, Google will provide its Gemini AI model to automotive manufacturers, while Qualcomm will leverage its Snapdragon digital chassis solutions for technological integration, jointly creating a highly personalized in-car and surrounding user experience. Both parties emphasized that this collaboration not only provides a clear path for the direct integration of next-generation artificial intelligence into vehicles but also makes the in-vehicle systems smarter over time through continuous optimization mechanisms.
Shiv Venkataraman, an executive at Google Cloud, pointed out that artificial intelligence is fundamentally reshaping the service capabilities of automotive manufacturers, making experiences more intuitive, personalized, and convenient for travel. Through technological collaboration with Qualcomm, a secure and controllable brand self-research platform will be built to support the development of advanced AI companions with multi-modal interaction, multi-language processing, and multi-intent recognition, which is a typical example of joint innovation driving the transformation of future mobility.
Nakul Duggal, an executive at Qualcomm, added that the automotive industry is at a significant transformation tipping point driven by breakthroughs in generative artificial intelligence and software-defined vehicles. This technological collaboration with Google Cloud is an important milestone that will open up new opportunities for automotive manufacturers, helping them create advanced digital personalized experiences. By integrating Qualcomm's leading advantages in automotive technology, both parties can promote a broader ecosystem to bring AI-driven innovative experiences to market faster and more efficiently, accelerating the arrival of the intelligent mobility era
