
Bill Ackman in Q1: Increased holdings in Uber and cleared out Nike before tariffs

In the first quarter, Ackman increased his holdings in Uber by more than 30.3 million shares, becoming the largest position in his portfolio, accounting for as much as 18.5%. He increased his holdings in Brookfield, one of the world's largest alternative asset management giants, and Google Class A shares. In the first quarter, he completely liquidated his previous holdings of 18.769 million shares of Nike and reduced his positions in Hilton and Google Class C shares
According to regulatory filings submitted to the U.S. Securities and Exchange Commission (SEC) on Thursday, billionaire hedge fund mogul Bill Ackman's Pershing Square Capital Management significantly increased its stake in Uber in the first quarter, making it the largest holding in the portfolio. The firm also increased its holdings in Brookfield and Google Class A shares, completely divested from Nike, and reduced its positions in Hilton and Google Class C shares.
It is worth noting that the difference between Google Class A and Class C shares is that Class A shares have voting rights, while Class C shares do not. Additionally, as of the end of the first quarter of 2025, Ackman's portfolio included 11 stocks, primarily concentrated in six sectors: consumer cyclical, technology, financial services, communication services, real estate, and industrials.
Significant Portfolio Adjustments: Uber Tops, Nike Exits
According to the latest submitted 13F filing, Bill Ackman's Pershing Square made significant adjustments to its portfolio in the first quarter of 2025.
The filing shows that Ackman increased his stake in Uber Technologies by over 30.3 million shares, with a total value of $2.21 billion, making Uber the largest holding in his portfolio, accounting for as much as 18.5%.
Meanwhile, Ackman completely divested from the previously held 18.769 million shares of Nike, notably taking action ahead of Trump's so-called "reciprocal tariffs."
Significant Increases: Brookfield and Google Class A Shares Become Focus
In addition to Uber, Ackman also increased his holdings in Brookfield, one of the world's largest alternative asset management giants, and Google Class A shares.
He increased his stake in Brookfield by 17.52%, adding 6.111 million shares, bringing the total to 41.05 million shares, with a total value of approximately $2.15 billion, making it the second-largest holding in the portfolio, accounting for 18.01%.
The holdings in Google Class A shares increased by 451,000 shares, an increase of 11.33%, bringing the total to 4.438 million shares, valued at approximately $686 million.
It is noteworthy that Ackman also increased his stake in Hertz Global Holdings by 18%. This move was disclosed in April through an updated SEC filing, revealing the purchase of 12.7 million shares that had not been shown in the fourth-quarter holdings due to a confidentiality request.
Significant Reductions: Hilton Severely Cut, Google Class C Shares Not Favored
In addition to completely liquidating Nike, Ackman significantly reduced his holdings in Hilton Worldwide Holdings by 2.4398 million shares, a decrease of 44.84%.
Furthermore, Ackman also reduced his holdings in Google Class C shares by 1.2236 million shares, a reduction of 16.21%. Notably, since the beginning of the year, Google Class C shares have fallen by 13.05%