
After watching the BYD press conference, Morgan Stanley's thoughts: What about Detroit?

Morgan Stanley believes that generative AI is exacerbating the technological gap between traditional automakers and new car manufacturers, and will become a key catalyst for structural and business model changes in the global automotive industry. BYD's "Sky Eye" technology may be the "DeepSeek moment" in the field of autonomous driving
On the evening of February 10th, BYD held its first press conference of the Year of the Snake, announcing the launch of its advanced intelligent driving system "Eye of God," promoting the popularization of high-end autonomous driving.
In the latest research report released, Morgan Stanley stated that generative AI is exacerbating the technological gap between traditional automakers and new car manufacturers, becoming a key catalyst for structural and business model changes in the global automotive industry.
The report noted that during the recent fourth-quarter earnings call, traditional automakers led by Detroit's "Big Three" (General Motors, Ford, and Stellantis) discussed AI and autonomous vehicles less, indicating their relatively slow progress in this area.
At the same time, Tesla plans to launch an unmanned autonomous driving ride-sharing service in June this year, Waymo continues to expand its urban coverage, and BYD has introduced its advanced intelligent driving system. These developments will reshape investors' expectations regarding the speed and economic benefits of autonomous driving commercialization.
The report mentioned that BYD's "Eye of God" technology may represent the "DeepSeek moment" in the field of autonomous driving.
According to the press conference, BYD will provide ADAS (Advanced Driver Assistance Systems) for its 21 new models, covering three different levels of systems, with prices starting as low as 100,000 RMB, indicating that BYD is focused on popularizing high-end autonomous driving technology.
Morgan Stanley also stated that the competition between Waymo, Tesla, and major Chinese automakers will be a key driving force for the commercialization of autonomous driving.
"Many experts believe that if you solve the problem of autonomous driving in cars, then you have solved everything, including humanoid robots and a range of 'dual-use' applications."